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Thanks go to goldenhawk at TV for sharing.Note – this is the FULL version of this product what only contained one tape: by Frances Wiggins leads you through the building of universal and isomorphic metaphors. Business people, educators and psychotherapists may use this material to dramatically improve your ability for effective storytelling.The Power of metaphormetaphors are more than a way to talk about an experience.  metaphors are our experience.  They set the filters through which we perceive and make sense out of the world.  Because of this fact, metaphors serve as powerful levers capable of shifting perception and experience.  As a result, you can transform people’s behavior.Therapeutic metaphors are specially designed stories which are a simple yet ideal tool for overt or covert change.  You see, people see themselves in the stories they hear and become part of the story.So the real power of Therapeutic metaphor is designing an elegant story which can ignite great personal change.Telling Stories…For A ChangeErickson discovered when he told stories, he totally bypassed conscious resistance.  Telling Therapeutic metaphors is very similar to planting a seed.  Some spring forth immediately while others only work over time.  The real beauty of Therapeutic metaphors is their ability to affect deep and lasting change in an indirect and even covert manner.This means when you tell the Therapeutic metaphor, no one need ever be aware of your intent.  And you can help people make profound changes in their lives, without them ever knowing you did a thing.Here’s how metaphor works.  There are two kinds of metaphors: isomorphic and universal.  In an isomorphic metaphor there is a one to one relationship between every event in the story and the real world situation.True Life Application of Therapeutic metaphorsAlthough I’ve used Therapeutic metaphors countless times, there was one case which worked out so well, it surprised me as well.  A family contacted me because their son joined an extreme cult and cut off all connections with the family.  He cut off his telephone because he considered it the work of the Devil.  He would only communicate through the mail.One day, he invited his brother for a visit.  The young man informed his brother of the terms.  They would sit in the park and silently admire God’s creation – nothing more.  And if this agreement was violated, the visit was over.So, he couldn’t talk about any of the real important issues and he came to my office with an impossible challenge.  “How can I get through to my brother if I can’t talk to him.”I wrote a Therapeutic metaphor and we disguised it as a newspaper article and left it in the young man’s bathroom.  Less than one month later, he returned home to his family.Yes, it’s an amazing story but you will have this ability as well when you discover the power of Therapeutic metaphor.Unlimited Applications And Unlimited Power To Assist OthersAlthough Erickson and many students of NLP use Therapeutic metaphor in therapy, there are many other valuable uses including:Being able to hear and appreciate the significance of the metaphors people use to describe their experiences and being able to relate right back to them on those terms.Communicating more effectively with members of your family and talking to them about really difficult topics.  It’s often hardest to work with family members but Therapeutic metaphor makes it all possible.Persuade a client to take action without asking for a sale.  Your results will soar and you’ll never lose rapport with the client. metaphors create a shared language and a shared world in which you can easily and impact fully communicate to others. And here is the best part, that shared world of Therapeutic metaphor can become one in which the client finds their own resolution to their problem.  And you can be the one who makes it all possible.