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Jerry Weissman – In the Line of Fire

Jerry Weissman – In the Line of Fire
[AVI]

Description

 In the Line of Fire, Part I: You’re not listening!Before you can think of answering any question, you must be certain of the key issue. If not, you will be accused of not listening, one of the universal problems in all human communications. In this keynote speech, Jerry Weissman demonstrates the fine art of active listening, one of the many techniques in his book In the Line of Fire: How to Handle Tough Questions…When it Counts and its companion DVD In the Line of Fire: An Interactive Guide to Handling Tough Questions.Active listening includes:   1. How to identify the Key Issue   2. Sub-vocalization   3. Visual Listening   4. What to do if You Don’t Understand the Question             In the Line of Fire, Part II: How to Handle Tough QuestionsOnce you have identified the key issue in the question, you must handle your response effectively. The first step is to Buffer, a special form of paraphrase that strips out any hostility in the question, condenses the question and confirms the question with the asker. Once the answer is provided, the presenter has then earned the right to Topspin, a special technique to add value, offer a benefit, and reinforce the message.  In this keynote, Jerry provides the Buffer and Topspin techniques.Both parts of this keynote speech include interactive exercises with the audience. It also includes illustrative video clips drawn from the Power Presentations Program and the DVD, In the Line of Fire: An Interactive Guide to Handling Tough QuestionsPraise for Jerry“Jerry delivered a fantastic, hugely valuable keynote on Presenting to Win at our CEO Conference. In a room full of seasoned executives, Jerry commanded the room with his charismatic style, compelling storytelling and audience participation exercises. We received tremendous feedback from our CEOs on Jerry’s presentation; if ever you need someone to deliver results, Jerry is the man for your function.”Maha Ibrahim, General Partner, Canaan Partners“DCM has had the pleasure of working with Jerry Weissman as a presenter for our CEO conferences and as a speaking coach for our executives. We found the breadth of his knowledge and expertise to be invaluable. Jerry delivers information in a compelling, entertaining, and succinct manner, keeping the audience engaged throughout the presentation.”Sandy Kearny, Investor Relations & Administrative Partner, Doll Capital Management“Jerry’s presenting techniques showed us how to prepare and connect with our audience, make our messages resonate and how to be prepared for the unexpected. Jerry’s simple tools and clear directions are essential for every business executive.”Lynn Murphy Poole, Senior Vice President, Sales, Bowne & Co.“Jerry Weissman is one of the most effective presentation coaches in Silicon Valley. Companies at whatever stage, from startups through pre-IPO, can benefit from Weissman’s skills at teaching CEOs how to tell the company’s story. He delivered his techniques to our portfolio CEOs in a keynote at the annual Apax conference to great acclaim.”Ron Weissman (no relation), Partner, Apax Partners“Jerry Weissman tells the tales of the makings of presidents and kings, the dramas of the dramatic moments of our time, and in each episode he uncovers the simple truths behind what makes great leaders like Ronald Reagan and Colin Powell loved and trusted. Great truths made simple and compelling for any leader to use.”Scott Cook, Founding CEO, IntuitFor Ebook Version of this program, you can found it in this link: !

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