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“Speak like a CEO is practical, helpful, insightful, and comforting.Suzanne Bates helps leaders (even the most podium-shy) learn how to findtheir natural and authentic voice. And she does this with an informedunderstanding of the real everyday work of leaders.”—Rosabeth Moss Kanter, Author of the National Bestseller Confidence: HowWinning Streaks and Losing Streaks Begin and End“Suzanne Bates’s advice is concise and practical. Communication withinyour organization and with the media is critical to image and success. Thisbook will help every executive do a better job.”—Chris Hansen, Dateline NBC Correspondent“Suzanne Bates’s book provides a wealth of usable information in an easyto-use format that will prove useful and effective for leaders in all sectors:public, private, or not-for-profit. At the end of the day, whether you are theCEO of a company or a government leader, the efficacy of your leadershipis dependent on not only the quality of your ideas but your ability to effectivelycommunicate them. Execution depends on energizing and engagingkey groups of influencers, and communication that engenders support andenthusiasm is a necessary skill.”—Jane Swift, Former Governor of Massachusetts“It is neither the smartest nor the hardest working CEO who succeeds inbusiness. It is the one who best communicates his or her firm’s vision tocustomers, vendors, and employees. Speak like a CEO shows you how.”—Tom Stemberg, CEO of Staples